Entrepreneurial orientation, market orientation and performance in established and startup firms
Year of publication: |
2004
|
---|---|
Authors: | Vitale, Rob ; Giglierano, Joe ; Miles, Morgan P. |
Published in: |
Research at the marketing-entrepreneurship interface. - Chicago, Ill. : Univ. of Illinois, ISBN 1-884058-15-9. - 2003, p. 196-214
|
Subject: | Entrepreneurship | Entrepreneurship approach | Marketing | Unternehmenserfolg | Firm performance | Unternehmensgründung | Business start-up | USA | United States |
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