Evaluation of official destination website of Maharashtra state (India) from the customer perspectives
Harshada Rajeev Satghare and Madhuri Sawant
Year of publication: |
2019
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Authors: | Satghare, Harshada Rajeev ; Sawant, Madhuri |
Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9167, ZDB-ID 2659000-1. - Vol. 29.2019, 2, p. 234-247
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Subject: | Destination website evaluation | DMO | e-consumer behavior | India | Maharashtra tourism | Website | Indien | Tourismusmarketing | Tourism marketing | Tourismuswirtschaft | Tourism industry | Bewertung | Evaluation |
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