Examination of health messages in food advertising : a case of South Korea
Year of publication: |
2013
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Authors: | Moon, Young Sook |
Published in: |
Journal of food products marketing. - Binghamton, NY : Food Products Pr., ISSN 1045-4446, ZDB-ID 1132941-5. - Vol. 19.2013, 5, p. 387-405
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Subject: | health message | food advertising | regulation | Korea | Südkorea | South Korea | Werbung | Advertising | Lebensmittel | Food | Gesundheit | Health | Werbewirkung | Advertising effects | Ernährungsindustrie | Food industry |
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