Factors affecting technology adoption in India : a consumer-based view
Year of publication: |
2007
|
---|---|
Authors: | Adhikari, Atanu ; Rao, A. K. |
Published in: |
Global consumer behavior. - London [u.a.] : ISTE, ISBN 978-1-905209-63-7. - 2007, p. 219-235
|
Subject: | Globalisierung | Globalization | Konsumentenverhalten | Consumer behaviour | Kulturelle Identität | Cultural identity | Informationstechnik | Information technology | Internet | Indien | India | 1996-2005 |
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