Factors Influencing Smartphone Purchase Behavior Among Young Adults in Nigeria
Year of publication: |
2018
|
---|---|
Authors: | Ayodele, Adeola A. |
Other Persons: | Ifeanyichukwu, Chioma (contributor) |
Publisher: |
[2018]: [S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Nigeria | Jugendliche | Youth | Mobiltelefon | Mobile phone |
Extent: | 1 Online-Ressource (7 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: International Journal of Recent Scientific Research, Vol. 7, Issue, 9, pp. 13248-13254, September, 2016 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments September 5, 2016 erstellt |
Classification: | M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Lifestyle segmentation : mobile phone purchase vis-à-vis consumption decision
Nugraha, Albert Kriestian Novi Adhi, (2022)
-
The Impact of Country of Origin in Mobile Phone Choice of Generation Y and Z
Nagy, Szabolcs, (2017)
-
Vietnamese Consumer Attitudes towards Smartphone Advertising
Giao, Ha Nam Khanh, (2020)
- More ...
-
The Role of Sensory Marketing in Achieving Customer Patronage in Fast Food Restaurants in Awka
Ifeanyichukwu, Chioma, (2018)
-
Ayodele, Adeola A., (2018)
-
Predictors of Consumer Patronage of Street Food Vendors in a Typical Developing Economy Context
Ayodele, Adeola A., (2018)
- More ...