Festive food brands awareness among young people on Romanian market
Year of publication: |
2016
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Authors: | Timiras, Laura Catalina |
Published in: |
Studies and scientific researches / Faculty of Economic Sciences, Centre for Economic Studies and Research, "Vasile Alecsandri University of Bacau". - Bacau : [Verlag nicht ermittelbar], ISSN 2344-1321, ZDB-ID 2733245-7. - Vol. 24.2016, p. 59-65
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Subject: | brand | unassisted awareness | top of mind awareness | festive foods | Romanian market | Rumänien | Romania | Großveranstaltung | Big event | Markenimage | Brand image | Markenführung | Brand management | Konsumentenverhalten | Consumer behaviour | Lebensmittel | Food | Wahrnehmung | Perception | Jugendliche | Youth |
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