Food Marketing
| Year of publication: |
1998
|
|---|---|
| Authors: | Salvacruz, Joseph C. |
| Published in: |
European Journal of Marketing. - Emerald Group Publishing Limited, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 32.1998, 9/10, p. 924-926
|
| Publisher: |
Emerald Group Publishing Limited |
| Subject: | Consumer marketing | Food industry | International marketing | Marketing management | Retailing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | review |
| Language: | English |
| Other identifiers: | 10.1108/ejm.1998.32.9_10.924.2 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10014723410