Food product launch and positioning in China—Do claims of credence attributes matter?
Year of publication: |
2021
|
---|---|
Authors: | Yang, Wei ; Renwick, Alan ; Tantiwat, Waranan ; Revoredo‐Giha, Cesar ; Wu, Dafeng |
Published in: |
Agribusiness. - Wiley, ISSN 1520-6297, ZDB-ID 2001211-1. - Vol. 37.2021, 4 (17.07.), p. 915-926
|
Publisher: |
Wiley |
Saved in:
Online Resource
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