From Valence to Emotions : Exploring the Distribution of Emotions in Online Product Reviews
Year of publication: |
2016
|
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Authors: | Ullah, Rahat ; Amblee, Naveen ; Kim, Wonjoon ; Lee, Hyunjong |
Publisher: |
[S.l.] : SSRN |
Subject: | Emotion | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Online-Marketing | Internet marketing |
Extent: | 1 Online-Ressource (13 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Decision Support Systems Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments October 26, 2015 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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