Gender and the CMO : do the differences make a difference?
Year of publication: |
2021
|
---|---|
Authors: | Pitt, Christine |
Published in: |
Journal of strategic marketing. - London : Routledge, ISSN 1466-4488, ZDB-ID 2020800-5. - Vol. 29.2021, 4, p. 301-315
|
Subject: | Chief Marketing Officer | CMO | Gender | LIWC | Geschlecht | Führungskräfte | Managers | Weibliche Arbeitskräfte | Women workers |
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