Great answers to tough marketing questions
P. R. Smith
| Year of publication: |
1999
|
|---|---|
| Authors: | Smith, Paul R. |
| Publisher: |
London [u.a.] : Kogan Page |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XV, 274 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-7494-3018-4 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004139326