Guerilla Marketing
Carolin Toedter
| Year of publication: |
2006
|
|---|---|
| Authors: | Toedter, Carolin |
| Publisher: |
Köln : Rheinische Fachhochschule |
| Subject: | Marketingmanagement | Marketing management | Kreativität | Creativity | Theorie | Theory | Deutschland | Germany | Klein- und Mittelbetrieb | Marketing | Marktkommunikation | Angriffsstrategie |
| Description of contents: | Description [deposit.dnb.de] |
| Extent: | 84 Bl. Ill., graph. Darst. 297 mm x 210 mm, 400 gr. |
|---|---|
| Series: | Kölner Beiträge zur Medienwirtschaft. - Köln, ZDB-ID 2186575-9. - Vol. 7 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature |
| Language: | German |
| ISBN: | 978-3-937610-00-9 ; 3-937610-06-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013436889