Handelsmarketing
Lothar Müller-Hagedorn
| Year of publication: |
2002 ; 3., vollst. überarb. und erw. Aufl.
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|---|---|
| Authors: | Müller-Hagedorn, Lothar |
| Published in: | |
| Publisher: |
Stuttgart [u.a.] : Kohlhammer |
| Subject: | Handelsbetrieb | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 388 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-17-017065-1 |
| Classification: | Handel ; Betriebswirtschaft: Sonstiges ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004705375