Extent:
2450 Sp.
graph. Darst.
28 cm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Wörterbuch
Language: German
Notes:
Spätere Ausg. u.d.T.: Handwörterbuch des Marketing
Literaturangaben
ISBN: 3-7910-8008-3
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000095977