Extent: | 2450 Sp. graph. Darst. 28 cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Wörterbuch |
Language: | German |
Notes: | Spätere Ausg. u.d.T.: Handwörterbuch des Marketing Literaturangaben |
ISBN: | 3-7910-8008-3 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000095977