Higher Profits through Customer Lock‐In
Year of publication: |
2006
|
---|---|
Authors: | Paswan, Audhesh |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 23.2006, 2, p. 114-115
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Consumers | Switching theory | Costs | Customer loyalty | Profit |
-
Time to eliminate the penny from the U. S. coinage system : new evidence
Whaples, Robert, (2007)
-
Pennies, pricing, and rounding : is all the relevant analysis in?
Lombra, Raymond E., (2007)
-
Osipov, Vladimir, (2018)
- More ...
-
User-generated content (UGC) misclassification and its effects
Rajamma, Rajasree K., (2019)
-
Organizational ambidexterity, brand management capability and brand performance
Iyer, Pramod, (2020)
-
Factors Influencing BI Data Collection Strategies: An Empirical Investigation
Ramakrishnan, Thiagarajan, (2010)
- More ...