Hollander's doctoral seminar in the history of marketing thought
Year of publication: |
2009
|
---|---|
Authors: | Brian Jones, D.G. ; Keep, William |
Other Persons: | acting as Guest Editor, Editor (Brian Jones) (ed.) |
Published in: |
Journal of Historical Research in Marketing. - Emerald Group Publishing Limited, ISSN 1755-7518, ZDB-ID 2494385-X. - Vol. 1.2009, 1, p. 151-164
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Teaching | History | Marketing theory | United States of America |
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