How Experience Changes the Importance of Website Criteria : The Moderating Influence of Online and Website-Specific Experience
Year of publication: |
2014
|
---|---|
Authors: | Broekhuizen, Thijs |
Other Persons: | Hoekstra, Janny C. (contributor) ; Jager, Wander (contributor) |
Publisher: |
[2014]: [S.l.] : SSRN |
Subject: | Website | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Experiment | Electronic Commerce | E-commerce |
Extent: | 1 Online-Ressource (48 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprĂĽngliche Fassung des Dokuments August 23, 2013 erstellt |
Other identifiers: | 10.2139/ssrn.2314948 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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