HOW THE MARKETING RESEARCH AFFECTS THE IMPROVEMENT IN THE DENTAL DOCTOR-PATIENT RELATION
Year of publication: |
2010
|
---|---|
Authors: | GEANGU, Petronela Iuliana ; GÂRDAN, Daniel Adrian ; CETINĂ, Iuliana ; GURGU, Elena |
Published in: |
Annals of Spiru Haret University, Economic Series. - Facultatea de Finante şi Banci. - Vol. 1.2010, 3, p. 139-151
|
Publisher: |
Facultatea de Finante şi Banci |
Subject: | in-depth interview | dental marketing | consumer perception | relation strategies |
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