I need to touch it to buy it! : how haptic information influences consumer shopping behavior across channels
Year of publication: |
2021
|
---|---|
Authors: | De Canio, Francesca ; Fuentes-Blasco, Maria |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 61.2021, p. 1-12
|
Subject: | Channel stickiness | Consumers' haptic traits | Cross-channel shopping behavior | Impulse buying | Utilitarian and hedonic Shopping motivations | Konsumentenverhalten | Consumer behaviour | Vertriebsweg | Distribution channel | Online-Handel | Online retailing | Einzelhandel | Retail trade | Kaufmotiv | Consumer motivation |
-
Channel stickiness in the shopping journey for electronics : evidence from China and South Korea
Kim, Jikyung, (2021)
-
Eugene Cheng-xi Aw, (2021)
-
A structural equation model of impulse buying behaviour in grocery retailing
Bellini, Silvia, (2017)
- More ...
-
Engaging shoppers through mobile apps : the role of gamification
De Canio, Francesca, (2021)
-
Extrinsic motivations behind mobile shopping : what drives regular and occasional shoppers?
De Canio, Francesca, (2022)
-
De Canio, Francesca, (2023)
- More ...