Images of responsible consumers: organizing the marketing of sustainability
Year of publication: |
2015
|
---|---|
Authors: | Fuentes, Christian |
Other Persons: | Anne Wiese, Associate Professor Stephan Zielke and Professor Waldemar Toporowski, Dr (ed.) |
Published in: |
International Journal of Retail & Distribution Management. - Emerald Group Publishing Limited, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 43.2015, 4/5, p. 367-385
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Consumer | Marketing | Practice theory | Marketing-as-practice | Sustainable | Qualitative method | Images |
-
Images of responsible consumers : organizing the marketing of sustainability
Fuentes, Christian, (2015)
-
How green marketing works : practices, materialities, and images
Fuentes, Christian, (2015)
-
Managing green complexities : consumers' strategies and techniques for greener shopping
Fuentes, Christian, (2014)
- More ...
-
Wiese, Anne, (2015)
-
Translating sustainability: the role of the retail store
Lehner, Matthias, (2015)
-
Bezençon, Valéry, (2015)
- More ...