Impersonalisation of electronic money: implications for bank marketing
Year of publication: |
2004
|
---|---|
Authors: | Singh, Supriya |
Published in: |
International Journal of Bank Marketing. - Emerald Group Publishing Limited, ISSN 1758-5937, ZDB-ID 2032104-1. - Vol. 22.2004, 7, p. 504-521
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Electronic commerce | Australia | Payments | Buyer‐seller relationships | Self‐service | Trust |
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