Influence of vegan attributes on hotel consumption value, perceived advantages, and word-of-mouth and revisit intentions
Year of publication: |
2023
|
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Authors: | Yu, Jongsik ; Kim, Seongseop ; Baah, Nancy Grace ; Seo, Jungwoon ; Han, Heesup |
Published in: |
Journal of travel and tourism marketing. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7306, ZDB-ID 2112951-4. - Vol. 40.2023, 8, p. 639-652
|
Subject: | consumption value | green | perceived advantage | perceived cost | revisit intention | sustainablity | Vegan hotel | word-of-mouth | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction |
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