Information processing research in advertising
ed. by Richard Jackson Harris
| Year of publication: |
1983
|
|---|---|
| Other Persons: | Harris, Richard Jackson (contributor) |
| Publisher: |
Hillsdale, NJ [u.a.] : Erlbaum |
| Subject: | Werbepsychologie | Aufsatzsammlung | Werbung | Informationsverarbeitung |
| Extent: | XI, 322 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-89859-204-6 |
| Source: |
Persistent link: https://www.econbiz.de/10004561955