International consumer behaviour in E-commerce : online auction web site acceptance in New Zealand and Germany
Stefan Bodenburg
| Year of publication: |
2010
|
|---|---|
| Authors: | Bodenburg, Stefan |
| Publisher: |
Marburg : Tectum-Verl. |
| Subject: | Internet-Auktion | Online auction | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Deutschland | Germany | Neuseeland | New Zealand | Verbraucherverhalten | Website | Internetauktion | Akzeptanz |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVIII, 250 S. graph. Darst. 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 183 - 210 |
| ISBN: | 978-3-8288-2189-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003932014