Internationales Emissionsgeschäft : das emittentenbezogene Marketing der Banken
Rudolf Lang
| Year of publication: |
1993
|
|---|---|
| Authors: | Lang, Rudolf |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Emissionsgeschäft | Underwriting business | Bankmarketing | Bank marketing | Internationale Bank | International bank | Bank | Marketing | Wettbewerbsstrategie | Internationaler Kapitalmarkt |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XV, 256 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Notes: | Literaturverz. S. 217 - 256 |
| ISBN: | 3-409-14141-3 |
| Classification: | Geld, Inflation, Kapitalmarkt ; Banken, Versicherungen ; Marketing ; Betriebswirtschaft: Sonstiges |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000858103