Investigating relationships between relationship quality, customer loyalty and cooperation : an empirical study of convenience stores' franchise chain systems in Taiwan
Year of publication: |
2009
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Authors: | Huang, Chih-Hsuan |
Publisher: |
Queensland University of Technology |
Subject: | customer loyalty | franchise | convenience stores | Taiwan |
Type of publication: | Book / Working Paper |
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Type of publication (narrower categories): | Thesis |
Notes: | Huang, Chih-Hsuan (2009) Investigating relationships between relationship quality, customer loyalty and cooperation : an empirical study of convenience stores' franchise chain systems in Taiwan. Masters by Research thesis, Queensland University of Technology. |
Source: | BASE |
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