Key Account Marketing & Key Account Selling : wie Sie Ihr Geschäft mit Schlüsselkunden nachhaltig sichern und ausbauen
Hans Sidow
| Year of publication: |
2014
|
|---|---|
| Authors: | Sidow, Hans ; Sidow, Hans D. |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Key-Account-Management | Key account management | Kundengruppenmanagement |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XVI, 149 S. graph. Darst. 210 mm x 148 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | German |
| Notes: | 201501 |
| ISBN: | 3-658-06354-8 ; 978-3-658-06354-2 ; 978-3-658-06355-9 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010482549