Key market values for bottled wine in an emerging market : product attributes or business strategy?
Year of publication: |
2020
|
---|---|
Authors: | Romo-Muñoz, Rodrigo Alejandro ; Monje-Sanhueza, Rodrigo ; Garrido-Henríquez, Héctor ; Gil, José María |
Published in: |
Applied economics. - New York, NY : Routledge, ISSN 1466-4283, ZDB-ID 1473581-7. - Vol. 52.2020, 34, p. 3669-3679
|
Subject: | business strategy | Chile | hedonic price | quantile regression | Red wine | Hedonischer Preisindex | Hedonic price index | Wein | Wine | Strategisches Management | Strategic management | Schwellenländer | Emerging economies |
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