Kundenservice durch Benutzerinformation : die technische Dokumentation als Sekundärdienstleistung im Marketing
Tobbias Schlömer
| Year of publication: |
1997
|
|---|---|
| Authors: | Schlömer, Tobbias |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. [u.a.] |
| Subject: | Produktinformation | Product information | Kundenservice | Customer service | Marketingmanagement | Marketing management | Theorie | Theory |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | XXIX, 388 S. : graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Bochum, Univ., Diss., 1995 |
| Notes: | Literaturverz. S. 331 - 383 |
| ISBN: | 3-8244-6432-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000965418