Let me take a #selfie #variety : how consumer selfie affects variety seeking
Year of publication: |
2023
|
---|---|
Authors: | Jeong, Haeyoung ; Wang, Chen ; Suri, Rajneesh |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 40.2023, 9, p. 1693-1703
|
Subject: | consumer selfie | product choice | self-presentational concern | variety seeking |
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