Marketing health‐enhancing foods: implications from the dairy sector
Year of publication: |
2005
|
---|---|
Authors: | Armstrong, Gillian ; Farley, Heather ; Gray, Jennifer ; Durkin, Mark |
Published in: |
Marketing Intelligence & Planning. - Emerald Group Publishing Limited, ISSN 1758-8049, ZDB-ID 2023533-1. - Vol. 23.2005, 7, p. 705-719
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Food products | Consumer behaviour | Market segmentation | Quality awareness | Northern Ireland |
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