Marketing implications of the destination image of Mongolia
Year of publication: |
2013
|
---|---|
Authors: | Mwaura, David ; Acquaye, David ; Jargal, Sarnai |
Other Persons: | Grieve, Deborah (ed.) |
Published in: |
Worldwide Hospitality and Tourism Themes. - Emerald Group Publishing Limited, ISSN 1755-4225, ZDB-ID 2501283-6. - Vol. 5.2013, 1, p. 80-91
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Mongolia | Consumer behaviour | Tourism development | Destination marketing | Image | Perception | Marketers |
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