Marketing landscapes: the social context
Year of publication: |
1999
|
---|---|
Authors: | Anderson, Alistair R. ; McAuley, Andrew |
Published in: |
Qualitative Market Research: An International Journal. - MCB UP Ltd, ISSN 1758-7646, ZDB-ID 2012932-4. - Vol. 2.1999, 3, p. 176-188
|
Publisher: |
MCB UP Ltd |
Subject: | Marketing theory | Qualitative techniques | Entrepreneurs | Rural areas |
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