Marketing meets mission : learning from brands that have taken on global health challenges
Year of publication: |
2020
|
---|---|
Authors: | Sidibe, Myriam |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 98.2020, 3, p. 135-144
|
Subject: | Marketing | Markenartikel | Brand |
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