Marketing out of the recession : recovery is coming, but things will never be the same again
Year of publication: |
2010
|
---|---|
Authors: | Piercy, Nigel ; Cravens, David W. ; Lane, Nikala |
Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 10.2010, 1, p. 3-23
|
Subject: | Konjunktur | Business cycle | Marketingmanagement | Marketing management | Wirtschaftswachstum | Economic growth | Globalisierung | Globalization | Großbritannien | United Kingdom |
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