Marketing : theory and application
Year of publication: |
1970
|
---|---|
Authors: | Wentz, Walter B. ; Eyrich, Gerald I. |
Publisher: |
New York [u.a.] : Harcourt |
Subject: | Marktforschung | Betriebswirtschaftliche Entscheidung | Vereinigte Staaten | Absatztheorie | Absatzpolitik |
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