Marketing : theory and practice
ed. by Michael J. Baker
| Year of publication: |
1976
|
|---|---|
| Other Persons: | Baker, Michael J. (contributor) |
| Publisher: |
London [u.a.] : Macmillan |
| Subject: | Absatz | Marketingtheorie | Marketing theory | Marketing |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | X, 177 S graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. [161] - 174 |
| ISBN: | 0-333-19820-4 ; 0-333-19821-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001406225