Marktorientiertes Personalmanagement durch Employer Branding : theoretisch-konzeptioneller Zugang und empirische Evidenz
Christoph Stritzke
| Year of publication: |
2010 ; 1. Aufl.
|
|---|---|
| Authors: | Stritzke, Christoph |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Personalmanagement | Human Resource Management | Personalmarketing | HR marketing | Wirkungsanalyse | Impact assessment | Theorie | Theory | Deutschland | Germany | Markenpolitik |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 265 S. graph. Darst. 21 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Mannheim, Univ., Diss., 2009 |
| Notes: | Literaturverz. S. 225 - 265 |
| ISBN: | 978-3-8349-1908-3 |
| Classification: | Personalwesen |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003853816