Mass Retailers' Advertising Strategies Against Commodity Stores.
Year of publication: |
2013-12-23
|
---|---|
Authors: | Bergès, Fabian ; Monier-Dilhan, Sylvette |
Published in: |
Economics Bulletin. - AccessEcon, ISSN 1545-2921. - Vol. 33.2013, 4, p. 2968-2981
|
Publisher: |
AccessEcon |
Subject: | Advertising | Retailing | Competition |
-
The regulation of public service broadcasters: Should there be more advertising on television?
Crawford, Gregory S., (2017)
-
Online Display Advertising Markets : A Literature Review and Future Directions
Choi, Hana, (2019)
-
The Impact of Advertising on Media Bias
Gal-Or, Esther, (2018)
- More ...
-
Bergès, Fabian, (2009)
-
Trade policy reform : how to win wide-ranging support?
Bergès, Fabian, (2010)
-
Trade policy reform : how to win wide-ranging support?
Bergès, Fabian, (2013)
- More ...