Mise sur pied d'une campagne de publicité et conception du rôle de l'agence de publicité
Year of publication: |
1977
|
---|---|
Authors: | Derbaix, Christian |
Published in: |
Annales de sciences économiques appliquées. - Louvain, ISSN 0003-4207, ZDB-ID 280076-7. - Vol. 33.1977/78, 3, p. 39-62
|
Subject: | Werbungsunternehmung | Belgien |
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