More than just a feeling : a research agenda for the study of consumer emotions following Corporate Social Irresponsibility (CSI)
Year of publication: |
2020
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Authors: | Antonetti, Paolo |
Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 28.2020, 2, p. 67-70
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Subject: | Avoidance | Corporate Social Irresponsibility | Emotions | Negative affect | Positive affect | Emotion | Corporate Social Responsibility | Corporate social responsibility | Konsumentenverhalten | Consumer behaviour |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Zusammenfassung in chinesischer Sprache |
Other identifiers: | 10.1016/j.ausmj.2020.01.005 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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