Narcissistic consumers in retail settings
Year of publication: |
2016
|
---|---|
Authors: | Naderi, Iman ; Paswan, Audhesh K. |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 33.2016, 5, p. 376-386
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Retailing | Price | Store image | Narcissism | Image congruity |
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