Extent: | 1 Online-Ressource (11 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Global Conference on Business and Finance, Honolulu 2014, Vol. 9, No. 1, pg. 350-360 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments January 6, 2014 erstellt |
Classification: | M30 - Marketing and Advertising. General ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013060722