Online customer experience in e-retailing : implications for web entrepreneurship
Year of publication: |
2019
|
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Authors: | Micu, Angela Eliza ; Bouzaabia, Olfa ; Bouzaabia, Rym ; Micu, Adrian ; Capatina, Alexandru |
Published in: |
International entrepreneurship and management journal. - New York, NY [u.a.] : Springer, ISSN 1554-7191, ZDB-ID 2239363-8. - Vol. 15.2019, 2, p. 651-675
|
Subject: | Online customer experience | E-satisfaction | Perceived value | E-trust | Online repurchase intention | E-retailing | Cross-cultural studies | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Kundenzufriedenheit | Customer satisfaction | Electronic Commerce | E-commerce | Website | Beziehungsmarketing | Relationship marketing | Social Web | Social web |
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