Overcoming resistance to innovations : an approach for the use of communication tools within the innovation process
Year of publication: |
2009
|
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Authors: | Dörner, Nadin ; Gurtner, Sebastian ; Schefczyk, Michael |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 4.2009, 2/3, p. 199-216
|
Subject: | Innovationsmanagement | Innovation management | Betrieblicher Konflikt | Workplace conflict |
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