People want to see people? : personalization on Facebook as a tool for corporate communications
Year of publication: |
2023
|
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Authors: | Denner, Nora ; Schneider, Hannah |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 28.2023, 1, p. 30-47
|
Subject: | Content analysis | Organizational communication | Personalization | Privatization | Social media | Social Web | Social web | Öffentlichkeitsarbeit | Public relations | Interne Kommunikation | Internal communication | Kommunikation | Communication | Persönlichkeitspsychologie | Personality psychology |
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