Predicting hotel demand using destination marketing organization's web traffic data
Year of publication: |
2014
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Authors: | Yang, Yang ; Pan, Bing ; Song, Haiyan |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 53.2014, 4, p. 433-447
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Subject: | tourism demand forecasting | time series | online data | hotel occupancy | big data | website traffic | Data Mining | Data mining | Prognoseverfahren | Forecasting model | Hotellerie | Hotel industry | Tourismusmarketing | Tourism marketing | Website | Nachfrage | Demand | Zeitreihenanalyse | Time series analysis |
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