Predicting the incremental benefits of online information search for heterogeneous consumers
Year of publication: |
October 2016
|
---|---|
Authors: | Wang, Hao ; Guo, Xunhua ; Zhang, Mingyue ; Wei, Qiang ; Chen, Guoqing |
Published in: |
Decision sciences : DS. - Atlanta, Ga. : Wiley, ISSN 0011-7315, ZDB-ID 412837-0. - Vol. 47.2016, 5, p. 957-988
|
Subject: | Consumer Decision Support Systems | Consumer Information Search | Incremental Benefits | Personalized Distributions | Konsumentenverhalten | Consumer behaviour | Informationsverhalten | Information behaviour | Online-Handel | Online retailing | Produktinformation | Product information |
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