Preismanagement : Stand der aktuellen Lehrbuch- und Managementliteratur (Sammelrezension)
Year of publication: |
2010
|
---|---|
Authors: | Roth, Stefan |
Published in: |
Die Betriebswirtschaft : DBW. - Stuttgart : Schäffer-Poeschel, ISSN 0342-7064, ZDB-ID 213053-1. - Vol. 70.2010, 2, p. 165-187
|
Subject: | Preismanagement | Pricing strategy | Bibliometrie | Bibliometrics | Zielgruppe | Target group |
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