Proactive involvement of consumers in innovation : selecting appropriate techniques
Year of publication: |
2008
|
---|---|
Authors: | Janssen, Karen L. ; Dankbaar, Bernard |
Published in: |
International journal of innovation management. - Singapore : World Scientific Publ., ISSN 1363-9196, ZDB-ID 1339582-8. - Vol. 12.2008, 3, p. 511-541
|
Subject: | Innovationsmanagement | Innovation management | Kundenintegration | Customer integration | Technologiewahl | Technology choice |
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